Malmerk Klaasium

Objectives and Challenges

Malmerk Klaasium and IMPACT 80/20 have been enjoying their joint success since 2013.

Before starting cooperation, Malmerk Klaasium had a visually beautiful website, but it was not mobile-friendly, and it did not feature well with significant keywords on Google.

Based on the mapped concerns, it became our common goal to improve the website’s functionality and positioning and increase the company’s economic results.


Where the worry is greatest, help is nearest. A new and better website was completed in 2015. In addition, we provide Malmerk Klaasium with monthly marketing services, including SEO, content marketing and digital media advertising (Google and Facebook).


  • Increase in total visits by 45% (Jan-Sept 2016 vs. Jan-Sept 2018)
  • Increase in organic visits by 86% (Jan-Sept 2016 vs. Jan-Sept 2018)
  • Increase in mobile visits by 101% (Jan-Sept 2016 vs. Jan-Sept 2018)
  • Increase in total queries by 24% (Jan-Sept 2016 vs. Jan-Sept 2018)
  • Organic inquiries have grown by 42% (Jan-Sept 2016 vs. Jan-Sept 2018)
  • More than 100 keywords on the Google frontpage (as of September 2018)